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When looking for words to work articles and web pages around you need to tools like Google's Adword Keyword Tool to find buyer keywords. Have you ever wondered why some of your keywords may have a high search but you don't seem to get many click throughs to your products? It may be because you are using keywords that don't target buyers.

There are several factors you need to keep in mind when you are looking for keywords. AdWords keyword tool is one place you can look for keywords that you need. You can search for keywords that match a particular feeling or mental state your buyer is in. AdWords keyword tool doesn't tell you if what you are looking for will attract buyers but simply what the number of searches are. Here are a few tips to help keep you on track for your buyers searches.

1. Use words like buy, purchase, and get. Keyword Search Software will give you a large list of keywords if you use just one of these but you can combine it with your product to find a list of longer keywords you can write your content on. AdWords keyword tool may not give you all the keywords for purchase if you simply look under buy so be sure to check each word by itself.

2. Avoid using the word free. Free is not what our products are. AdWords keyword tool will give you a lot of great keywords with free in it and many of these have a low number of exact search matches. The reason for this is any percentage of free is still $0 in our pockets. If you are giving away a basic version of the software and have a huge incentive for them to purchase the upgrade then this could be a viable keyword strategy.

3. Using the word review can get you more buyers. AdWords keyword tool also can return you lots of hits off the keyword review. Many people who are looking for review sites are looking to verify their choice is correct. This is later in the buying stage and when properly pointed to a site that confirms their research, they will buy if there is an option. AdWords keyword tool can narrow down the review process for your product significantly even to the model number of a specific product. The more specific the keyword, the more buyers you will attract.

AdWords can be used to find hundreds and thousands of keywords but not all keywords are created equal. Some will entice people simply looking for free information or free products. If you know how to use Adwords Preview and use the three tips above to help refine your words to buying keywords, then the AdWords keyword tool is an excellent tool to have.